This article is for you if…
you are a startup founder or a marketing professional who’s fed up with Lusha and are seeking better alternatives.
As someone who understands the importance of finding the right tools to help your business thrive, I’ve scoured through over 100 reviews on G2, Capterra, Trustpilot, and GetApp on Lusha and its alternatives.
But hey, I’m not here to throw shade at any tools. I’m here to give you the lowdown on Lusha and its best alternatives. We’ll be comparing pros, cons, features, and pricing. Who knows, you might find the perfect tool for your business and live happily ever after.
Before we jump in, let’s take a quick glance at the outline below to get an overview of what’s in store for you in this article. Consider it your handy map to help you navigate and scan through all the valuable information coming your way.
5 Reasons Why Lusha Isn’t the Right Choice?
What’s wrong with Lusha’s pricing?
Lusha Alternatives #1 – Leadzilla
Lusha Alternatives #2 – LinkedIn Sales Navigator
Lusha Alternatives #3 – Zoominfo
Lusha Alternatives #5 – Rocketreach
Lusha Alternatives #6 – LeadIQ
Lusha Alternatives #7 – Uplead
Lusha Alternatives #8 – Cognism
Lusha Alternatives #9 – Lead411
Lusha Alternatives #10 – Swordfish
Is Lusha Worth For SMBs and Lead Agencies?
5 Reasons Why Lusha Isn’t the Right Choice?
👉 Poor Customer Service: Users have reported frustrating experiences with Lusha’s customer support. The response times can be slow, and the representatives don’t always seem helpful. It can be frustrating when you’re trying to get assistance with an issue and feel like you’re not being heard. Here are some of the issues users have encountered:
- Slow response times from customer support
- Unhelpful representatives who don’t seem to understand the issue
- Difficulty getting a clear answer or resolution to problems
👉 Quality of Data: One of the biggest issues with Lusha is its data’s accuracy. The tool often provides outdated or incorrect information, which can be a real waste of time and effort. Here are some of the problems users have encountered:
- Inaccurate or outdated information provided by the tool
- Wasted time and effort on leads that turn out to be dead ends
- Needing to verify and correct data before using it
👉 Hidden Costs: While Lusha may advertise affordable pricing, there are often hidden costs and unexpected charges. This can be frustrating for users who feel they are being charged unfairly. Here are some of the issues I’ve encountered:
- Additional charges for features that are advertised as included in the subscription
- A confusing pricing structure that makes it difficult to understand what you’re paying for
- Feeling like you’re being charged unfairly for the service
Look at this review by Dasha, a small business owner has to say about hidden charges:
“Terrible support. There are bugs in the system. If you linked the card, but canceled the subscription, the money will still be written off. Money is not returned. The card is not removed from the system.”
👉 Limited Features: Despite the hype around Lusha’s features, users have found that the tool may not meet expectations. Some features are only available at an additional cost, and the tool lacks advanced functionalities that some users may expect. Here are some of the issues encountered by users:
- Advanced features only available at an additional cost
- Limited functionalities that don’t meet some users’ needs
- Feeling like the tool doesn’t live up to the promises made by the company
👉 Limited Lead Availability:
Another issue with Lusha is the limited availability of leads, particularly for the European market. Many leads are private contact details, and only a third of the leads in the database are available. This can be frustrating for users who are targeting specific markets or industries. Here are some of the issues I’ve encountered:
- Limited availability of leads, particularly for the European market
- Many leads are private contact details, which may not be helpful for all users.
- Only a third of leads in the database are available, which can limit the tool’s effectiveness.
Lusha Alternatives – What’s Wrong With Its Pricing?
Lusha may have flashy features, but the pricing is unsuitable for your small-medium business or marketing agency. Here’s why:
❌ It’s like a Teaser without the Happy Ending: Sure, the Free Plan may be tempting with its $0 price tag, but with limited credits and features, it’s more of a teaser than a comprehensive solution. It’s like ordering a pizza without the cheese or a burger without the bun. Who wants that?
❌ Costs Can Add Up Faster Than My Snack Stash: The Pro Plan may be essential for finding prospects, but at $580/user or $348/user billed annually, it can quickly burn a hole in your wallet. Especially if you have a team of hungry salespeople who need access to those credits and features.
❌ Steep Price Tag for Smaller Teams: The Premium Plan may offer additional features compared to the Pro Plan, but with a price tag of $1020/user or $612/user billed annually, it can be quite steep for small teams. It’s like squeezing into your pre-pandemic jeans after months of snacking on junk. It’s just not comfortable, my friend.
❌ Price Negotiation and Lack of Transparency: Don’t get me started on the Scale Plan. Sure, it may be ideal for prospecting at large scales, but the lack of transparent pricing and the need to negotiate with sales can be a hassle. It’s like figuring out the secret menu at a fancy restaurant. Who needs that kind of stress?
It might look flashy, but it’s not worth the hassle and cost for small-medium businesses and marketing agencies. Keep it simple and smart, and save your dough for something better.
Top 10 Lusha Alternatives
Lusha Alternative #1 – Leadzilla
Leadzilla is one of the most popular lead generation tools on the market, and it’s no surprise why: It’s easy to use and has many useful features.
You can create a list of leads based on different criteria—like industry, job function, location, headcount, and more!
It gives you contact details for the C suite, heads of departments, managers, and team members from small companies to large enterprises.
It makes it easy to find new prospects and nurture them into becoming customers by setting up meetings and building relationships with your contacts. If you want to generate leads easily, Leadzilla is the way to go.
Features
- Leadzilla extension – Using Leadzilla’s extension, you can effortlessly retrieve your prospect’s contact information on LinkedIn Sales Navigator, and its AI will reach out to them via a personalized connect message.
- Authentic Data – The information offered by Leadzilla is quite accurate, and you can have your email address checked for free.
- Hyper-Precise Filters –Search for contacts using common criteria such as industry, location, headcount, and job title. If that doesn’t work, you have advanced criteria such as funding and technology used and incredibly accurate lookalikes of your current and previous clients.
- Personalized emails and messages generated by AI – It provides tailored emails and LinkedIn messages with high response rates with a single click.
- Trigger events – This feature analyses company events such as recruiting, funding, promotions, and so on to determine the best moment to contact them.
- Integrations – It has integrations with Hubspot and Salesforce. You may sync your contact information with your CRM by downloading a CSV file.
Pros
- Low email bounce rate
- 95% accurate data
- Month-to-month contract
- Data Enrichment
- Affordable and time-saving
- Save money on inmails
- Simple and easy-to-use user interface
- Good customer support
- Free contact verification tool
Cons
- No bulk domain searching
- Limited CRM integrations
Suitable for
- Sales and Marketing Professionals
- Freelancers
- Small to large-scale businesses
- Startups
- Entrepreneurs
- Recruiters
- Agency owners
Price
Leadzilla offers straightforward pricing of $49 per month for 600 emails. For pricing tailored to your specific needs, contact the sales team.
Choose it for
Intuitive UI and UX, targeted search results using more than 20 search filters, and AI technology that generates highly personalized emails and LinkedIn connect messages with high open & response rates and deliverability to quickly convert cold prospects into warm clients.
Pro tip: The Leadzilla extension generates personalized LinkedIn connect messages by crawling through the prospect’s profile. For example, if the prospect speaks Spanish and recently changed jobs or got promoted, our AI will greet him in Spanish and congratulate him for his achievements—how cool is that? I would be very impressed!!
Lusha Alternatives #2 – LinkedIn Sales Navigator
Sales Navigator is the special version of LinkedIn designed to help sales professionals find and connect with the ideal prospects on LinkedIn so they can sell their products or services to them.
Like Leadzilla, users can find prospects on LinkedIn Sales Navigator using different search criteria.
Features
- Memory – LinkedIn Sales Navigator allows you to check if you’ve viewed a profile when you placed a connection request, and so on.
- Inmails – The Inmails assist you in delivering your value proposition to people who are not directly connected to you.
- Data Segmentation – Your prospective clients can be organized, saved, and accessed later if necessary.
- Tracking – Assists you in keeping track of important people and businesses so you can identify newsworthy trigger events.
- Integrations – Sales Nav integrates with MailChimp, Salesflare, Outreach, Zoho, etc.
Pros
- Advanced search filters
- Available in multiple languages
- Provides buyer’s intent and percentage
Cons
- Expensive for individuals and small businesses
- Boolean (And, Or, Not) search could be better.
- Frequent crashes with integrations when exporting data.
- Fetching is not up to par
- Limited amount of Inmails per month
- Reporting and Dashboard could be improved.
- No bulk messaging
Suitable for
- Enterprises
- Account Executives
- Business Development Managers
- Agency owners
- Sales and Marketing professionals
Price
There are three pricing tiers for LinkedIn Sales Navigator; however, the cost was not made public. LinkedIn Sales Navigator also offers a free trial.
Choose it for
Targeted prospecting, lead segmentation, and regular updates help you stay informed about organizational changes.
Pro tip: Integrate LinkedIn Sales Navigator with a contact verification tool to validate potential prospects’ contact information before sending emails.
If your target prospecting resides on LinkedIn, these latest 11 tools can boost your LinkedIn game.
Lusha Alternatives #3 – Zoominfo
Zoominfo provides extensive business contact information as well as several sales intelligence and prospecting tools. They have a huge contact database compared to all the prospecting tools on the market.
It works with social media platforms like LinkedIn and Facebook.
Features
- Automation – Users can fully automate contact discoveries and company searches with the help of this function, which eliminates the need for labor-intensive tasks.
- Website Visitor Tracking – Users can use the software’s WebSights service, which monitors all anonymous visitors to landing pages or the website, to transform their intentions into actions.
- Integrations – It has integrations with Slack, Pipedrive, Dynamics 365, etc.
Pros
- Various Chrome extensions are available.
- Supports Android and Ios
- The buyer intent feature helps you sell faster.
Cons
- Information might not be up-to-date.
- Not for small businesses, as it is very expensive
- Little training is required to know how to use it fully.
- Lacks revenue filter feature in case of similar companies
- Customer support is not at par.
Suitable for
- Medium to large enterprises
- Sales and Marketing Team
- Account Executives
Price
Pricing info is not disclosed by ZoomInfo
Choose it for
Very targeted prospecting, massive database, advanced search, and buyer intent features
Pro tip: Leverage their training feature to fully understand how to use ZoomInfo.
Also, read Tips on how to find and use emails optimally to get more sales.
Lusha Alternatives #4 – Adapt
Next on the list is Adapt, which is also a global B2B contact and company database provider across multiple industries. Many of its users use it as an email finding and verification tool and use the emails of potential prospects to run email campaigns.
Adapt also works on top of LinkedIn, providing LinkedIn users’ contact information.
Features
- Adapt.io Extension – It extension allows you to find verified emails with a single click.
- Email deliverability and verification – It verifies emails; every email you send shows the deliverability percentage.
- High search speed – You can instantly see the content you are looking for.
- Integrations – Adapt.io integrates with Salesforce, HubSpot, Pipedrive, and a few other CRM platforms.
Pros
- Low bounce rate
- Easy-to-use straightforward platform
- Accurate data
- Less expensive than Lusha
Cons
- Provides less amount of data of few regions
- Low credit limit
- Provides no or very few phone numbers
- Limited search filters
Suitable for
- Small to medium-sized businesses
- Recruiters
- Marketing Professionals
- Sales Professionals
Price
Pricing details are not disclosed.
Choose it for
Its features like email finding, verification of emails, and the ability to integrate with your workflows.
Pro tip: We recommend trying it for free and then purchasing it if you think it is providing benefits.
Lusha Alternatives #5 – RocketReach
RocketReach helps build prospects’ and companies’ lists through its advanced search function. Users can search for prospects using URLs or LinkedIn profiles as well.
Rocketreach works on top of LinkedIn to help you find potential clients.
Features
- Lead verification – It helps you verify the leads you generate using LinkedIn Sales Navigator or Website
- Integration – Integrates with HubSpot, Zapier, Salesloft, Salesforce, etc.
- Extension – Extension helps seamlessly gather data.
Pros
- Easy and User-friendly platform
- Affordable
- Verified leads
Cons
- Not accurate all the time
- It can be laggy at times.
- Now or few phone numbers
Suitable for
- Sales Professionals
- Marketing Professionals
- Recruiters
- Small to Large sized businesses
- Freelancers
Price
It offers five free lookups per month. The paid plans are illustrated in the table below.
| Plan | Monthly | Annually |
| Essentials | $53 | $421 |
| Pro | $107 | $853 |
| Ultimate | $269 | $2149 |
Choose it for
Unique search capabilities, like searching for prospects using their URL and LinkedIn profile, and accuracy.
Pro tip: Select the pricing plan appropriate for you. If you are a solopreneur, go for the essentials plan.
Lusha Alternatives #6 – LeadIQ
LeadIQ, another Lusha alternative, allows you to uncover prospect information, monitor sales triggers, and conduct AI-personalized cold outreach.
Features
- LeadIQ Chrome extension – creates an easy workflow for finding prospects through Sales Navigator and exporting prospect data into your CRM.
- Data enrichment tool – It helps enrich the data you built, or you can also import your list.
- Integrations – You can always integrate LeadIQ with Salesforce, Salesloft, Outreach, etc, and run your campaigns.
Pros
- Provides phone numbers and private emails
- Easy to use
- Good Customer support
Cons
- No updated information is found sometimes
- Not very accurate.
- Few phone numbers
- It can be slow and buggy.
Suitable for
- Marketing & Sales team
- Small to large-scale businesses
- Account executives
Price
LeadIQ provides 15 free verified work emails per week. Paid plans are illustrated in the table below.
| Plan | Monthly | Annually |
| Free | $0 | $0 |
| Starter | $85 | $75 |
| Pro | $140 | $130 |
| Enterprise | custom | custom |
Choose it for
Its bulk lead capturing, lead generating, and lead verification features
Pro tip: Integrate with your CRM and fully test it.
Lusha Alternatives #7 – UpLead
UpLead is a B2B data provider and sales intelligence platform that gives you access to verified business contact information and company data.
Features
- Email verification – It verifies each email in real-time to ensure that your leads receive your emails.
- Technograhphics – This feature helps you generate qualified leads based on the technologies they use
- Easy Searching – You can search by listing the qualities you’re searching for, which will link you to the correct prospects.
- Integrations – It seamlessly integrates with other platforms, including Pipedrive, HubSpot, Zoho, and Salesforce.
Pros
- Live chat feature
- Straightforward to use
- Month-to-month contract
Cons
- Time-consuming data validation
- Delayed response from customer support
- Low data coverage compared to other platforms
- Not up-to-date data
- No refund policy.
Suitable for
- Marketing Professionals
- Freelancers
- Small to medium-sized businesses
- Sales team
Price
They offer a free trial. Custom pricing is provided for enterprises. Uplead’s pricing structure is illustrated in the table below.
| Plan | Monthly | Anually |
| Free trial | $0 | $0 |
| Essentials | $89 | $64 |
| Plus | $179 | $129 |
| Professionals | $359 | $259 |
Choose it for
The simple and easy user interface, email finding, lead building, data validation, and buyer’s intent features.
Pro tip: Use the LinkedIn link to establish personal contacts and automate processes.
Lusha Alternatives #8 – Cognism
Cognism is a sales intelligence software. Its prospector tool helps generate new leads to convert them into potential prospects and clients/customers. Cognism helps with pipeline management, a feature that Lusha lacks.
Features
- Extension – Cognism has a Chrome extension that lets you find premium emails and verified phone numbers with a single click on its icon.
- Diamond verification – It verifies your contact information to send emails to active targeted leads thus, increases the client conversion rate.
- Enhance – This feature presents accurate data to maximize productivity and minimize wasted marketing spend.
- Integrations – It has integrations with Hubspot, and Outreach, among others.
Pros
- Automated email campaigns
- Customer service
- Data Enrichment
Cons
- Low coverage in a few regions
- Not up-to-date data
- Slow and laggy at times
- Frequent glitches
Suitable for
- Small to large-sized businesses
- Account executives
- Sales team
- Marketers
Price
They provide custom pricing for businesses of all sizes. Contact them for more information on pricing.
Choose it for
Intuitive, easy-to-use lead generation software with diamond verification and pipeline management software.
Pro tip: Take advantage of their teach-in webinars, which help your sales team learn new skills and gain confidence.
Lusha Alternatives #9 – Lead411
Lead411 is a B2B lead generation tool with extra features like email marketing, tracking, dashboards, multichannel communication, pipeline management, autoresponders, sales trends, reporting, and analytics.
Lead411, of course, charges a lot for its additional features when compared to Lusha, making it an expensive Lusha alternative.
Features
- Bombora Intent Data – Lead411 with Bombora helps you identify the prospects who are actually interested in your services/products and find out the best employees to reach out to.
- Lead scoring – This feature ranks the growing companies with multiple buyer intent indicators to help you inform the best chance to contact them and build a relationship.
- Sales engagement & reporting – You can directly add your targeted leads to outreach campaigns(emails/sms) and analyze open rates, auto-replies, click-through rates, etc.
- Integrations – Lead411 has integrations with more than 25 CRMs, including Salesforce, Hubspot, ZOHO, Microsoft Dynamics, and Outreach.
Pros
- Trigger events
- Good customer service
- Straightforward
- Accuracy
Cons
- The workflow could be better.
- Some of its features require technical knowledge to use well.
- Not always up-to-date
- Inadequate categories for business types
- Limited contacts
Suitable for
- Freelancers
- Small to large enterprises
- Sales services
- SaaS and technology
- Marketing services
- Recruiters
Price
The pricing structure is illustrated in the table below.
| Plan | Monthly | Annually |
| Basic | $99 | $900 |
| Pro | $199 | $1800 |
| Enterprise | custom | custom |
Choose it for
lead generation and client research purposes, and run outreach campaigns with tracking & reporting features.
Pro tip: Make sure the contacts provider you use integrates with your CRM
Lusha Alternatives #10 – Swordfish
Swordfish is a personal and company contact data provider. It comes with an in-built real-time email and phone line validation feature, which is absent in Lusha. It has a few additional features, like activity dashboards and notifications.
Swordfish works with social media profiles such as Facebook, Twitter, LinkedIn, Dribble, Stack Overflow, GitHub, and search engines like Bing and Google.
This Lusha alternative is also a member of the pricey club.
Features
- Extension – Swordfish extension is a go-to contact finder with Google, Facebook, Twitter, LinkedIn, etc.
- Bulk search – This feature helps you enable bulk searching, saving hours of valuable time.
- Bulk enrichment – Bulk enrichment lets you select contacts in bulk from LinkedIn and Facebook groups.
- Integrations – It has integrations with Zapier, Crelate, and Salesforce.
Pros
- LinkedIn and Chrome extensions
- Multi-channel prospecting
- Credits are used for only found contacts
- CSV import/export
- Billed monthly
Cons
- Only 50% accurate Facebook prospecting
- Expensive for beginners
- Limited integrations
- Limited free credits
- No phone and email verification with Zapier
Suitable for
- Freelancers
- Small to large-sized enterprises
- Recruiters
- Sales teams
- Account executives
- Marketers
Price
Swordfish has four plans. They provide free trials for the Free, Starter, and Starter Plus plans.
| Plan | No. of credits | Price/month |
|---|---|---|
| 7-day free trial | 5 | $0 |
| Starter | 100 | $99/user |
| Starter Plus | 300 | $199/user |
| Custom Plan | custom | custom |
Choose it for
Multi-channel prospecting, bulk data selection, and data enrichment to save hours of manual work.
Pro tip: If you believe your potential customers might be present across multiple channels, try its free version and see if it is helpful for your business.
Is Lusha Worth For SMBs and Lead Agencies?
No, it’s not worth it. This review of Martin R (Small business owner) concludes my point of why lusha is not a good fit for your business.
It all looks good if you sign up and pay your subscription, but then it turns out that actually, you have to pay more for the feature you already paid for and use of words like subscription and annual have nothing to do with the right to use the system for a period of 12 months. They do not earn money because they are good and you like them, but because their ridiculous system is built to squeeze more cash out of you.”
-Martin R (Small Business Owner)
Lusha has two prominent issues that customers often encounter: horrible customer support and dubious contracts. Consequently, it may be worthwhile to explore alternative options.
What Leadzilla brings to your table?
Leadzilla offers a simple $49/mo plan for 600 credits. If you need more credits, you can talk to our sales team, and rest assured, you will not be locked into shady contracts.
Let’s recap what leadzilla is capable of:
- Export up to 600 emails every month with unused credits rolling over for future use.
- Enjoy 24/7 chat support with an impressive average response time of less than 15 minutes.
- Seamlessly integrate with LinkedIn and Sales Navigator for smooth lead generation.
- Connect directly with Hubspot and Salesforce for easy integration with your existing CRM.
- Doesn’t cost an arm and a leg (highly affordable).
- Leadzilla is operated by a team of trustworthy individuals who have no intention of taking advantage of you.
I hope I was able to shed some light on Lusha Alternatives for you.
If you’re interested in learning more about Leadzilla, the ultimate email generation tool, you’re in for a treat!
Just click here to uncover all the exciting features of Leadzilla, or start your risk-free trial now with just your email and get 20 free credits. You can be up and running in just 30 seconds! Don’t miss out on this amazing opportunity to supercharge your lead generation efforts with Leadzilla.
Let’s get started!